Demand capture
Google Ads catches the high-intent searches already happening for your service.
The Ophiro 60-Day Qualified Pipeline Build
A qualified pipeline from Google Search. Launched in 10 days, proven in 60.
We build your complete Google Ads acquisition system for you: campaigns, landing page, qualification, instant response and revenue tracking. Then we manage it for 60 days with no monthly management fee.
One implementation fee. No monthly management fee until we’ve had 60 days to prove it.
We’re opening a small number of 60-Day engagements with established service businesses.
Built and managed by Ophiro
Your acquisition system
60 days managed
Capture demandHigh-intent Google searches
BUILD
Convert attentionMessage-matched landing pages
BUILD
Qualify enquiriesBudget, fit and intent
ROUTE
Optimise for revenueSales outcomes feed Google Ads
IMPROVE
Trusted by teams at
More leads are not always the answer
The real gap is often the system after the click.
When Google only sees a form submission, it learns to find more forms, not better opportunities.
Common setupDisconnected
Advert
→Generic page
→Basic form
→Sales inbox
× Incomplete CRM data × Unclear commercial return
The Ophiro approach Connected
Intent
→Matched journey
→Qualification
→Right salesperson
✓ Structured follow-up ✓ Closed-revenue feedback
The Ophiro Qualified Pipeline System
Six layers. One qualified pipeline.
Not six separate services. One system that turns high-intent searches into opportunities your team actually wants to speak to.
Conversion layer
A dedicated landing page built to convert paid search traffic.
Qualification layer
Prospects filtered against your commercial criteria before they reach your team.
Speed-to-lead layer
An immediate, personalised email and SMS response while intent is fresh.
Sales routing
Qualified opportunities passed into your CRM or the Ophiro dashboard.
Revenue feedback loop
Qualified and won outcomes fed back into Google, so it finds more like them.
We don’t send you a checklist. We build it.
You give us one onboarding call, access and your sales criteria. We handle the rest.
- No landing pages to write
- No tracking to configure
- No qualification automations to work out
- No marketing tools to manage
£55M+
in client revenue generated across Ophiro’s acquisition work.
“We would rather earn the ongoing relationship by demonstrating value first.”
Ben AbelFounder of Ophiro
The Ophiro 60-Day Qualified Pipeline Build
Build the system once. Give us 60 days to prove it.
If you’re spending thousands a month to win customers, you shouldn’t commit to months of agency fees before you know it works. So we start differently.
£2,000One-time implementation
10 daysBusiness days to launch
£0Management fee for the first 60 days
60 daysTo prove the model
Everything included
- Full Google Ads campaign build or restructure
- Dedicated conversion landing page
- High-intent keyword and search strategy
- Qualification journey built on your sales criteria
- Instant email and SMS response
- Lead routing into your CRM or the Ophiro dashboard
- Call and form conversion tracking
- Qualified lead and revenue tracking
- Offline conversion feedback into Google, where possible
- 60 days of campaign management and optimisation
- Weekly commercial performance review
- Search-term and lead-quality analysis
You fund your advertising directly with Google.
Our side of the deal
You don’t pay us a monthly management fee until we’ve had 60 days to prove the system. If, after 60 days, we don’t believe we’ve demonstrated a viable path to qualified opportunities, we won’t ask you to continue onto a monthly retainer.
How the 60 days work
Build once. Prove it. Then decide.
- 01
Apply
One onboarding call. We confirm the fit and agree exactly what counts as a qualified opportunity.
- 02
We build
Campaigns, landing page, qualification, response and tracking, built for you and live in 10 business days.
- 03
60 days to prove it
We optimise search terms, lead quality and budget, with a weekly commercial review.
- 04
Day-60 review
We look at the numbers together. You decide whether to continue.
What success looks like
At day 60, we look at the numbers that matter.
Not impressions. Not clicks. Not CTR.
- What we spent
- Qualified opportunities generated
- Cost per qualified opportunity
- Pipeline and revenue created
If the economics make sense
We discuss continuing the partnership and scaling what’s proven.
If they don’t
You aren’t locked into months of retainers waiting for an agency to prove itself. You keep what we built.
Ophiro does not guarantee lead volumes, closed deals or revenue. Our commitment is to show you the real economics, transparently, within 60 days.
The Ophiro dashboard
Every enquiry is verified before it counts.
Most agencies record a Google Ads conversion the instant a form is submitted. Ours checks every enquiry first.
How each enquiry is handled Automated
Enquiry received
→
Verification check
→
Conversion recorded
→
Team notified
✓ Only verified enquiries reach Google Ads or your team
Live pipeline view
Every opportunity, from first enquiry to closed revenue.
Client login portal
See your own leads and outcomes any time, not just in a monthly report.
Performance analytics
Qualification rate, win rate and lead volume, compared period over period.
Estimate your return
See what your ad spend could return in revenue.
Slide to your monthly ad spend and average customer revenue to see what the pipeline could look like.
Assumed cost per lead£100
Assumed cost per qualified lead£300
Assumed qualified-to-customer rate25%
Leads generated–
Qualified leads–
Customers won–
Estimated revenue–
Return on ad spend–
Illustrative only, based on your inputs and the assumed figures above. The 25% close rate reflects a typical range for well-qualified, high-ticket service leads with prompt follow-up; actual conversion rates depend on your offer, sales process and follow-up speed. Ophiro does not guarantee lead volumes, closed deals, revenue or return on advertising spend.
Who it’s for
Built for businesses with the economics and capacity to act.
We’re opening a small number of 60-Day engagements with established service businesses, and only where we believe Google Search can realistically become a meaningful acquisition channel.
What we typically look for
- Proven demand for your service
- Customers worth £3,000+ on average
- A £3,000+ monthly Google Ads budget
- Capacity to handle new opportunities
- A genuine sales process
- A desire to measure marketing against revenue, not lead volume
Probably not for you if
- Your offer is unproven or very low-ticket
- You have no meaningful paid-media budget
- You only want social posts or isolated PPC
- You expect guaranteed leads, sales or revenue
Questions, answered
The short answers.
Still unsure whether it fits your business?
Apply for the 60-Day Pipeline Build ↗What exactly do I pay?
£2,000 once, for the implementation of your complete acquisition system. There is no monthly management fee for the first 60 days. Your advertising spend is paid directly to Google.
What do I need to do?
Very little. One onboarding call, access to your accounts, and your sales criteria. We build the campaigns, landing page, qualification, response and tracking for you, with no checklist of tasks handed back to your team.
What happens after 60 days?
We review spend, qualified opportunities, cost per qualified opportunity, and the pipeline and revenue created. If the economics make sense, we discuss continuing the partnership. If not, there is no lock-in and you keep what we built.
Is there a long-term contract?
No. No long-term agency contract is needed to test the system.
How much ad budget do I need?
The build is designed for established service businesses with a £3,000+ monthly Google Ads budget and customers worth £3,000+ on average. We’ll confirm the right level for your market on the call. The £2,000 implementation fee is separate from ad spend.
Do you guarantee results?
We don’t guarantee sales volumes, because search demand, competition, budget, offer strength and your sales follow-up all influence outcomes. We do commit to our own behaviour: if, after 60 days, we haven’t demonstrated a viable path to qualified opportunities, we won’t ask you to continue onto a monthly retainer.
Apply for the 60-Day Pipeline Build
Check if you qualify.
A minute of questions, then pick a time to talk. We’ll confirm the fit and agree what counts as a qualified opportunity.
- £2,000 one-time implementation fee
- Live in 10 business days
- No monthly management fee for 60 days
We’re opening a small number of 60-Day engagements with established service businesses: £3,000+ monthly Google Ads budget, customers worth £3,000+, a genuine sales process, and capacity for new business.
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